Don't know your bra size? Join the club. There's a deep confusion over bra sizing and how to measure your bra size. While it shouldn't be complicated, it feels like lingerie shopping is an endless ...

The biggest bra shopping problems and how to fix them If there were a Tinder for finding the perfect bra, we’d sign up immediately, because the struggle is real. According to a new survey from ...

Let's call it like it is: the perfect-fitting bra is sort of the unicorn of the shopping world. Unfortunately, it's probably also one of the most important things you shop for. After all, there's a ...

Finding the perfect bra remains one of the most challenging aspects of personal shopping, with studies indicating that approximately 80% of individuals wear incorrectly sized undergarments. This guide ...

The intimate apparel industry holds a surprising secret: while most retailers stock only 40 standard bra sizes, experts reveal there are actually closer to 200 sizes available. This eye-opening ...

Bra shopping is so complicated, in fact, that only a small percentage of shoppers walk out of the store with their true size, says Burke. And, unfortunately, when you’re not wearing the right bra size ...

Digging into your back, squeezing around your chest, and poor support: These are all signs of an ill-fitting bra. A loose bra can lack support, but a bra that’s too tight can wear out fast, limit your ...

Let's be real: Bra shopping is as stressful as buying new jeans. But if you need new bras to accommodate your new size or to ...

For many people, bra shopping falls somewhere on the emotional scale between flat-out disappointing and totally traumatic, and the same could be said for the actual wearing of said bras. Many women ...

If you wear bras, you’ve likely got a few in your drawer that you avoid because their fit is a flub. Or maybe you’ve resigned to wear them anyway, even though they pinch or squish your precious parts.

The phrase one size fits all definitely doesn’t apply to even the best bras. Whatever you think your bra size is, there’s a high chance you’re wrong. Sorry. Just ask any bra fitter, and they’ll tell ...