Developers must now agree to let their Android app icons be themed or they won't be allowed to distribute on the Google Play Store.

Google is formally embracing the new rainbow-gradient G logo it introduced earlier this year as the company's latest branding.

Google’s new ‘G’ logo appeared on stage during the I/O 2025 keynote, and is now live in more apps and the web. The new logo made its debut with the Google app on Android and iOS last week. It’s now ...