Kering SA named Luca de Meo as its next chief executive officer, looking to the architect of carmaker Renault SA’s turnaround to perform the same feat at the owner of the struggling fashion label Gucci.

Francois-Henri Pinault, who has held the CEO title since 2005, is to remain chairman of the family-controlled luxury group. De Meo is expected to start on Sept. 15.

Renault Chief Executive Luca de Meo plans to step down in mid-July and pursue new challenges outside the automotive industry, with French newspaper Le Figaro reporting he is set to become the new boss of Gucci-owner Kering.