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The Kellogg cereal business, an iconic Michigan brand, is being sold to Ferrero, an Italian chocolate and sweets company.
Manufacturers have been hard-hit by the changing tastes of consumers, who now seek more low-sugar, portable options for ...
WK Kellogg, the Battle Creek-based maker of cereals spun off from the original Kellogg Company, agreed to be bought by the owner of Ferrero Rocher in a deal worth around $3.1 billion, uniting ...
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mlive on MSNKellogg sold to Italian candy company: How leaders are responding in the ‘Cereal City’WK Kellogg Co’s headquarters is in Battle Creek. After the transaction closes, Battle Creek will remain a core location for ...
U.S. sales of the colorfully packaged morning staple have been in a decades-long decline, a trend back in the spotlight with news Italian confectioner Ferrero Group plans to purchase WK Kellogg, maker ...
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