Details are still emerging, but at least one more affordable, smaller-displacement bike is joining the brand’s lineup. Hell ...

Harley-Davidson, the American motorcycle maker, is gearing up to bring a new motorcycle to its global portfolio. The brand ...

Outgoing Harley-Davidson CEO Jochen Zeitz said the initiative will include technology such as AI. Big plays aren't just ...

Harley-Davidson announced plans this week to introduce a smaller, more affordable, yet profitable motorcycle priced at $6,000 ...

Since William S. Harley and his friend Arthur Davidson started making motorcycles in Milwaukee, Wisconsin in 1903, their ...

The motorcycle mega company will make the new model available in 2026, and it will be significantly cheaper than its other ...

Harley-Davidson plans to sell a motorcycle for below $6,000 in 2026, according to the company's Q2 earnings conference call ...

The latest Market Talks covering the Auto and Transport sector. Published exclusively on Dow Jones Newswires at 4:20 ET, ...

Harley-Davidson signs $5 billion deal to sell stake of consumer lending division, Harley-Davidson Financial Services.

Harley-Davidson shares jumped after the motorcycle maker said it would pay off debt and accelerate share repurchases with ...

Since arriving last month, Chief Executive Officer Arthur Hoeld has delivered a fairly blunt verdict: Puma, if anything, is now perceived as cheap.Hoeld, a decades-long veteran of cross-town rival ...

Harley-Davidson announced plans this week to introduce a smaller, more affordable, yet profitable motorcycle priced at $6,000. Here's what we know.