American Eagle's ad campaign with actor Sydney Sweeney has sparked a debate about beauty standards. The retailer responds to the controversy.

American Eagle is standing by its controversial ad campaign featuring Sydney Sweeney, which includes various commercials with the tagline: “Sydney Sweeney Has Great Jeans.” The campaign creates a pun around “great genes,

A racy, widely panned jeans campaign for American Eagle Outfitters starring “Euphoria” actress Sydney Sweeney is bringing into question whether the retailer accidentally strayed from its typically female-friendly marketing or deliberately tried to shift focus.