The Amazon Effect: Reshaping Retail Realities - CMSWire.com
WEBNov 17, 2023 · The "Amazon effect" has become a defining phenomenon in retail and ecommerce, reshaping customer expectations and industry dynamics. Stemming from Amazon's unparalleled success, it refers to the ...
What's Behind Sitecore's New Cloud-Native CMS Launch?
WEBOct 13, 2021 · It’s a CMS offered as a cloud service. The technology is based on Sitecore’s current Experience Manager product but with a headless, API-first architecture and it also includes Sitecore ...
What Is Net Promoter Score (NPS)? - CMSWire.com
WEBMar 4, 2024 · The net promoter score survey allows customers to choose a score between 0 and 10, with 0 meaning "not likely at all," and 10 meaning "very likely." The net promoter score scale breaks down what ...
What Is a Content Management System (CMS)? - CMSWire.com
WEBAug 28, 2024 · The Gist. What is a CMS. A deep dive into the definition of the content management system. Modern CMS features. Top CMS features include user-friendliness, responsive design, sophisticated content ...
Elevating Marketing With Consumer Research: A Strategic Guide
WEBMar 15, 2024 · The Gist. Essential insights. Consumer research offers crucial insights into customer needs, trends and purchasing behavior, guiding effective marketing strategies. Strategic tools. Techniques ...
Decode CLV: The Metric Every Brand Needs to Know - CMSWire.com
WEBOct 24, 2023 · The Gist. Evolutionary journey. Originating in the '70s, CLV has evolved into a dynamic, real-time metric thanks to AI and machine learning. Calculation complexity.
What Is Customer Experience Management (CXM) - CMSWire.com
WEBCustomer experience management is the management of customer interactions through each physical and digital touchpoint to deliver personalized experiences that drive brand loyalty and increase ...
Top 8 Customer Experience Courses and Certifications
WEBJun 10, 2024 · Week One: Converging on a Common Definition for CX – 11 videos, 4 readings and 1 quiz. Week Two: Customer Journeys as the Lens for Brand Experience – 10 videos, 4 readings and 1 quiz. Week ...
What Is a Contact Center? The Key to Mastering Omnichannel
WEBMar 7, 2023 · A traditional call center is a place, whether virtual or on-premises, where brands provide incoming product or service support and information inquiries to customers via the telephone. On the ...
Adobe Rocks the Design World with $20B Figma Acquisition
WEBSep 27, 2022 · On Sept. 15, Adobe announced a deal to buy the design platform Figma for $20 billion — Adobe's largest acquisition to date. According to company officials the new asset will expand their product ...